As one of the Nation’s most popular coffee chains, Costa is on a constant mission to listen to a) its customers, b) and offer plenty of choice when it comes to satisfying their daily fix. It also wanted to cater to its more healthy conscious customer, while tapping into the ‘fresher’ food trends that come with the season. That’s why Costa introduced its new SuperDay Smoothies as part of its ever-evolving drink range.
The team approached me to create my own SuperDay Smoothies at home, using exactly the same ingredients as the ones on
Costa’s shelves. The brief required creating visually compelling content of the finished products before sharing them throughout my socials to raise product awareness and increase intrigue. The shots themselves needed to show colourful, fresh ingredients while ensuring the food is the main focus – all of which I successfully delivered.